Global Media Monitoring Project 2015 Reports

What it is: The Global Media Monitoring Project (GMMP) is a worldwide media monitoring, research and advocacy project implemented collaboratively with women’s rights organizations, grassroots groups, media associations, faith-based / interfaith organizations, university students and researchers across the world.

Why it is important: The importance of media monitoring as a tool for change was officially recognized by the United Nations for the first time in Section J of the 1995 Beijing Platform for Action. The GMMP was initially inspired by the concern of women activists to bring the issue of media accountability to the forefront of the debate on gender inequalities. Its subsequent implementation was guided by the concern of researchers to ensure comparable and accurate analysis of data collected in different settings by different individuals.

What the research findings are used for: The research findings are useful for education, policy advocacy, public awareness, gender-equality/women’s rights activism, media and communication policy development, among other applications. The findings are applied by gender equality organisations, women’s rights groups, education institutions and other agencies.

1995 – 2013: Four GMMPs have been carried out so far, in 1995, in 2000, in 2005 and in 2010. Participation increased from 71 countries in 1995 to 108 countries in 2010, evidencing a growing interest, willingness to engage on issues of gender in the media and commitment to propel change towards media that affirms women’s rights and gender equality objectives. The monitoring shows extremely slow progress in bringing women’s voices to bear in public discourse taking place through the news media. Not only does the news present a male-centric view of the world, it is also marked by gender bias and extensive stereotyping that underpin marginalisation, discrimination and violence against girls and women.

2014 – 2019: A global consultative meeting in February 2013 concluded it was important to convene GMMP 5 in order to ensure continuity in tracking progress towards gender-just, gender-balanced news media. GMMP 5 will reveal persistent and emerging gaps in gender portrayal and representation in not only traditional (print and broadcast) media, but in new electronic media forms.

GMMP 5 will maintain the spotlight on gender inequalities perpetuated in and through the news media, and the demands for change. It will also update the data to be used for sensitizing new generations of journalists, creating awareness in media consumers, and for media policy and practice change advocacy.

Finally, GMMP 5 will be linked to key 2015 processes including the 20 year review of progress made in implementing the Beijing Platform for Action for the Advancement of Women (Beijing +20), Post 2015 development agenda debates, and the World Summit on the Information Society 10-year review.

GMMP Network: The GMMP network’s membership spans over 100 countries in every continent across the world. The network includes gender and communication groups, women’s media associations, women’s grassroots groups and researchers in academia who participated in the previous GMMPs of 1995, 2000, 2005 and 2010.

The GMMP 2015 Global Report is available in these languages:


English



Spanish



French


The GMMP 2015 Highlights are available in these languages:


English



Spanish



French



Arabic


The GMMP 2015 Regional Reports are available for these regions:


America Latina



Caribbean



Europe



Pacific Islands


Reports discussing national findings were compiled for some of the 114 participating countries. These reports are available at the right-hand column on this page.
Year of publication: 
2015

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